Your questions, answered.
Everything vendors ask us before, during and after a sale. Straight answers, no fluff.
Selling your home
The big questions vendors ask when they first reach out.
01How long does it take to sell a property?
Well-prepared, correctly priced homes with premium marketing typically sell within 45 days. Overpriced or underprepared homes can sit for months, which is why getting the strategy right before launch matters more than anything.
02When is the best time of year to sell?
The Bayside market performs strongly year-round due to tight stock levels and consistent buyer demand. Spring (September to November) traditionally brings more listings to market, meaning more competition. Selling in autumn or winter often means fewer competing properties and the same pool of active buyers.
The honest answer: the right time to sell is when your property is properly prepared and the market conditions suit your situation. A well-run campaign in June will outperform a poorly run one in October every time.
03My home was previously on the market and didn't sell. Can you help?
Yes, and this is something we have direct experience with. Several of our best results have come from properties that failed to sell with other agents.
We start by diagnosing exactly what went wrong: pricing strategy, marketing presentation, buyer targeting, or a combination. We then completely reset the campaign: new staging, new media, upgraded REA listing, and active database matching to buyers who weren't approached the first time.
11 Constantina Close sat on market 90+ days with another agent. We relaunched, made it the most-viewed property in the area that month, and sold it in 4 days for $80,000 above the previous best offers.
04Do I need to be present at open homes?
No, and we'd strongly recommend you're not. Buyers feel more comfortable exploring freely and asking honest questions when the owner isn't present. It's easier for them to picture themselves in the home.
We handle every aspect of open homes and private inspections. You'll have a live vendor report with buyer interest levels, specific feedback on the property, and any offers in progress.
05What happens after we accept an offer?
Once an offer is accepted, the buyer has a standard 5-business-day cooling off period (unless waived). After that, the contract moves toward settlement, typically 30 to 60 days, though we frequently negotiate 21-day settlements for motivated buyers and sellers.
We stay involved right through to settlement, coordinating with solicitors, the buyer's agent, and both parties to make sure nothing falls over at the line.
06Can you sell my home if I still have a tenant in it?
Yes. Tenanted properties sell regularly in the area, particularly to investors. The key considerations are access for inspections (which requires proper notice to tenants under QLD law), presentation, and whether the current lease terms suit the buyer pool you're targeting.
We can walk you through the specific rules and the best approach for your situation before you commit to anything.
Marketing your property
How we make your home the most-viewed listing in our area.
07What's included in your marketing package?
Our standard campaign includes: Premiere Plus REA listing, with upgrades to a Luxe listing also available, professional photography, drone footage, 3D scan, floor plan, site plan, professional video, targeted social media advertising, signboard, brochures and campaign essentials.
We also offer REA Audience Maximiser: your listing follows qualified buyers around the internet across news sites, social media and search after they've engaged with it.
If your listing doesn't exceed the realestate.com.au views of similar properties, we will refund 100% of your marketing investment.
08Can I delay paying for marketing until settlement?
Yes. Marketing investment can be deferred to settlement for a small fee. This means no upfront cost to you: the campaign is fully funded from your sale proceeds. We can also hold costs for property preparation, staging and trades through the same facility.
09How do you find buyers who aren't already searching in the area?
This is one of the most important parts of our process. We maintain a database of buyers across the Bayside, many actively searching in higher-priced suburbs like Wellington Point, Birkdale, Wynnum and Manly who've never considered the Bayside but can comfortably afford it.
In two thirds of our sales, we met the buyer through another property.
10Do you do social media advertising for listings?
Yes, every listing gets a targeted Meta (Facebook/Instagram) campaign. We build custom audiences based on your home's likely buyer demographic: income bracket, life stage, location, and property search behaviour. This drives additional qualified views that wouldn't come through REA alone.
11How often will I get updates during the campaign?
You'll have a live vendor report you can check any time, covering: buyer enquiry numbers, open home attendance and feedback, REA listing views and performance stats, and any offers or negotiations in progress.
For real-time updates and quick questions, we use a dedicated WhatsApp group, so you're never left guessing where things stand.
Pricing
Straight answers on appraisals and how we approach price.
12How do you determine the price guide for my home?
We price off evidence. We look at what's sold nearby in the last 30 to 60 days. More importantly, we look at what you'll be competing with on the market right now. Our appraisals are conservative and realistic. We'd rather give you an honest figure than tell you what you want to hear.
13Should I set a fixed price or go to auction?
In the Bayside, the vast majority of homes sell via private treaty (not auction). The market moves quickly and buyers here tend to be decisive, particularly the cash buyers and database-matched buyers we work with. Auctions can work for unique or prestige properties but aren't our default recommendation for the typical Bayside home.
We'll always advise on the best method for your specific property rather than applying a one-size-fits-all approach.
14Is a free appraisal really free?
Yes, genuinely. There's no obligation to list with us, no pressure, and no fee. We provide a detailed market appraisal based on recent comparable sales and our knowledge of the current buyer pool in our area. You can use it to make an informed decision in your own time.
Preparing your home
What to do, and not do, before your property goes to market.
15Do I need to stage my home before selling?
Staging is our most recommended pre-sale investment. In some cases, it can add $50,000 to $100,000 to your sale price, well above the cost of the service. Our stylists will advise whether they can work with your existing furniture and what should be removed or replaced.
Costs can be deferred to settlement through our finance facility, with no upfront expense required.
16What is a pre-sale building and pest inspection, and do I need one?
A pre-sale B&P is non-negotiable in our process. We organise an inspection before your property goes to market, then share the report with all buyers from day one.
80% of buyers waive the B&P condition entirely when a report is already provided, meaning stronger, cleaner contracts for you and less chance of renegotiation after the sale price is agreed.
1 in 3 of our sales are fully unconditional, cash deals with cooling-off waived. Pre-sale B&P is a major reason why.
17How much should I spend on preparing my home?
Not every home needs the same level of preparation. We'll give you a specific, honest recommendation based on your property, focused only on things that will return more than they cost.
Common high-return items: staging, garden and lawn presentation, a full house and window clean before photos, fresh paint in high-traffic areas, and removing personal items and clutter. We can coordinate every trade and defer all costs to settlement.
Read the Property Prep Guide18Should I renovate before selling?
Major renovations rarely return their full cost at sale. Cosmetic updates (paint, flooring, gardens, staging) typically deliver the best return for the least spend.
The exception is functional issues: significant building defects, non-compliant structures or serious water damage should be addressed, as they'll be flagged in a B&P and used by buyers to negotiate downward. We'll advise specifically on your property.
19What are the legal requirements when selling in Queensland?
Key compliance requirements at sale in QLD include:
Smoke alarms: 2022 legislation requires all sold properties to have compliant interconnected smoke alarms. An electrician can certify this. We can refer you to someone reliable.
Pool safety certificate: if your property has a pool, a current pool safety certificate is required.
Body corporate disclosure: required for all strata and community title properties.
Form 2 (Seller Disclosure Statement): Queensland sellers must provide a Form 2 to the buyer before a contract is signed. It discloses known facts about the property including encumbrances, outstanding charges and relevant notices. Getting it wrong can give the buyer the right to terminate. We make sure it's prepared accurately and on time.
We'll confirm exactly what applies to your property and coordinate anything needed before launch.
The process
What working with us actually looks like from first call to settlement.
20What happens at a free appraisal?
We walk through your property, discuss your goals and timeline, and provide a detailed market appraisal based on recent comparable sales in our area. We'll also give you honest recommendations on preparation: what to do, what not to bother with, and what it'll cost.
There's no obligation to list with us and no pressure. Most appointments take 45 to 60 minutes.
21How quickly can we go to market after listing?
If your property is ready to go, we can be live on REA within 5 to 7 business days of signing, allowing time for photography, video, 3D scan and copywriting.
If preparation work is needed (staging, repairs, cleaning), we'll set a realistic launch date based on the scope. We never rush a campaign launch. A well-prepared home going live on the right day consistently outperforms an underprepared home launched quickly.
22How do you handle multiple offers?
We're transparent with all parties that multiple offers exist and set a clear deadline for best and final offers. This creates genuine competition rather than letting buyers feel they have time to negotiate incrementally.
We then present each offer with a full breakdown (price, conditions, settlement terms, and buyer profile) and recommend the strongest overall position, not necessarily just the highest number. An unconditional offer at $1,480,000 is often better than a conditional offer at $1,510,000.
23Do you handle the contract and legal process?
We coordinate the contract process and liaise directly with your solicitor or conveyancer throughout. You'll need to engage a solicitor for the legal side. If you don't have one, we can refer you to local professionals we trust.
We stay involved through to settlement, making sure nothing falls over at the finish line.
24What if my property doesn't sell?
In a well-run campaign this is rare, but it happens. If we reach the end of a campaign without a result, we'll have an honest debrief: what the market is telling us, whether pricing or presentation needs to change, and what the right next step is.
We don't extend failing campaigns indefinitely. If something isn't working, we'll tell you directly and adjust, not keep running the same approach and hoping for a different result.
Still have a question? Just ask.
Call Billy directly or book a free appraisal. No obligation, no pressure.
